Disgraced tennis star Boris Becker will be the face of a new German television advertising campaign selling used campers.
‘Boom-boom’ Becker, once the winner of six Grand Slam victories and an Olympic gold medalist, was photographed during a shoot for Wohn Mobil Park, posing in front of a camper with the caption: ‘Go somewhere else more often: just my thing.’
Visit also translates as ‘to serve’ from German.
Becker, 55, is photographed in brightly colored PR photos, smiling, wearing a checked shirt and with his arms folded.
The tennis star will try to pay off his debts and stabilize his finances after being jailed for insolvency crimes last year.
Becker was jailed for two and a half years in April 2022 for hiding millions in assets after declaring himself bankrupt, but was released from prison in Britain in December.
Boris Becker appears in an advertising campaign, selling campers in his native Germany
Left: Lillian De Carvalho Monteiro and Boris Becker are seen during Milan Fashion Week on September 21, 2023. Right: Boris Becker celebrates his defeat to Kevin Curren during the men’s singles final of the Wimbledon Lawn Tennis Championship on July 7, 1985
Becker will replace 68-year-old Konny Reimann, a former TV star who represented the brand between 2021 and October 2023.
Since his release, Becker has made a number of appearances as he tries to rebuild his public persona.
On Thursday, November 19, he announced his return to tennis when he revealed he was coaching the hugely talented Dane Holger Rune.
But because the terms of his release from prison stipulate that he will not be allowed back into Britain, the icon was banned from Wimbledon this summer and will remain so next year.
Speaking about his new coaching role at Rune: The six-time Grand Slam singles champion said: ‘It makes me a little proud that he asked me. The contact has existed for some time. It didn’t fit very well.’
With the help of business-savvy partner and risk analyst Lilian de Carvalho Monteiro, 34, Becker has landed a string of impressive gigs despite the conviction.
Lilian is the official director of BFB GmbH (Boris Franz Becker) and is now steering Boris’ comeback course after his divorce from recent advisors.
In February, the German took the stage at a film festival in Berlin to present his film ‘Boom! Tree! The World vs Boris Becker’, a documentary about his triumphs, failures and everything in between.
In the film we see Becker solemnly accept his conviction and struggle with the missteps of his life.
Becker then earned a huge fee for doing a TV interview with German broadcaster SAT 1., chose to live in a boutique hotel and soon got a cushy job as a commentator at Eurosport.
For all his catastrophic money management, he has often managed to land advertising deals for a wide range of leading companies, including AOL, Mercedes and Puma.
Boris Becker is pictured with his partner, Lilian de Carvalho Monteiro, at the premiere of ‘Boom! Tree! The World vs Boris Becker’ Berlinale International Film Festival on February 19
Becker is depicted ten years per role (left in 2011 and right in 2021) commentating for the BBC at Wimbledon, despite numerous financial and relationship scandals
Becker was declared bankrupt in June 2017, owing creditors almost £50 million, and in April 2022 he was sent to Wandsworth prison for insolvency offences.
He failed to declare his share in a £1 million property in his home town of Leimen, Germany, and hid a bank loan of almost £700,000 – worth £1.1 million with interest.
The star was also found to have hidden 75,000 shares in a technology company, worth £66,000.